About Me

Hi there, and welcome! Allow me to introduce myself…

I’m a B2B and B2C copywriter and certified content marketer with over 15 years of experience working with leading companies and nonprofits. Some of the organizations and clients I’ve created and promoted content for include Ernst & Young, General Assembly, Intuit, JCPenney, Meetup, Noodle, NYU (my alma mater—go Violets!), Salesforce, The Bee Conservancy, and The Estée Lauder Companies.

As you can probably tell, my experience runs the gamut of industries. Nowadays, I spend my 9–5 life running my freelance writing business, Baus Content.

Nurturing and educating online and offline communities through the power of words and storytelling is what enables me to do my best work. I love helping individuals and organizations tell their unique stories in a way that captivates their audiences, excites stakeholders, and delivers real results.

Outside of work, I’m usually reading or listening to 2–3 books at any given time, on a plane visiting family or exploring a new city, or rolling out my yoga mat to move through my favorite asanas.

Curious about what I’ve done so far professionally? Jump below to check out some of the work I’ve produced for employers and clients. You can also get in touch with me on LinkedIn, Twitter, or via email at contact@bridgetteaustin.com.

EXPLORE MY PORTFOLIO

Landing Pages

Once people land on your website, blog, or social media page, you need to create a pathway that converts them from site visitors to leads and, eventually, to customers.

Email Marketing

Despite what people say, email is not dead. In fact, email as a lead converting channel is more important than ever in our content rich, yet increasingly crowded marketplace.

Digital Ads

Largely defined by banner ads, display advertising is an essential digital tool for communicating your campaign’s brand and messaging with bold, punchy copy and eye-catching visuals.

Blog Posts

How do you build audience trust, authority in your niche, and grow brand awareness? Blogs are a popular and effective way to cultivate thought leadership, foster an online community, and drive traffic to your website.

Thought Leadership

In the world of content marketing, thought leadership is a key ingredient in the recipe for establishing authority, trust, and expertise in your industry.